A new report from Toronto’s Globe and Mail contends that Pfizer and other pharmaceutical companies are facing an onslaught in Canada from stiff competition by generic drug manufacturers.
This conclusion is based on a study done by IMS Health, a provider of market intelligence to companies in the pharmaceutical and health-care industries:
“Although the retail pharmacy sector posted a respectable growth in 2005,” says Ian Therriault, IMS Health’s senior industry expert, “the slower growth has been caused by new competition faced by several brand-name drugs facing generic competitors, additional cost-containment measures put in place by governments, fewer top-selling products being introduced and lingering safety concerns around some of Canada’s most prescribed classes.”
Generics slowely chipped away at Pfizer’s $55M of Zithromax sales in 2005, accounting for $1.28M in the last two months of the year.
The effect that diabetes has on Canada’s population seems likely to provide a growth market for Exubera and other inhaled insulin products — if they receive approval from Health Canada, the government agency with regulatory oversight for the country’s health care. In late January 2006, Exubera was approved by the FDA and EU, becoming the first inhaled insulin to secure regulatory approval anywhere in the world.
The IMS study found that in 2005, “[d]iabetes therapy recorded the second-fastest growth rate among Canada’s leading prescribed classes with prescriptions up 8% over 2004.”
Potential mitigating factors to balance any continued drop in brand name drug sales due to generic competition include Exubera, according to Ian Therriault, IMS Health’s senior industry expert.
A 2001 paper delivered by Dr. William T. Cefalu, an American doctor at, at the Canadian Society of Endocrinology and Metabolism’s Conference in Edmonton Alberta, explored the feasibility of noninvsaive insulin delivery systems. Cefalu listed six inhaled insulin drugs in development at the time:
Product Manufacturer
Aerdose Aerogen
AERx Aeradigm Corporation
AIR Alkermes, Inc.
Exubera Nektar Therapeutics (which worked with Pfizer and Sanofi-Aventis)
Spiros Elan Pharmaceuticals, Inc.
Technosphere
Insulin Pharmaceutical Discovery Corp.
Cefalu concluded his paper with a single paragraph on the potential risks of inhaled insulin:
“The efficacy and safety of inhaled insulin in patients with chronic obstructive pulmonary disease (COPD) or emphysema, or in chronic smokers, has not been determined in the studies discussed above. Evaluation of pulmonary function over the long term is ongoing.”
As we’ve seen now, the potential pulmonary risks and safety issues associated with inhaled insulin like Exubera can be serious. Will this affect the potential for Exubera’s approval in Canada, and possibly slow widespread usage by diabetics there? These questions do not currently appear to have answers.
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